March 22, 2006, 1:36 pm

The iPod XP?

By d/D

In related form to Garr Reynolds’ comments on Bill Gates’ presentation style is this spoof video Microsoft Re-Designs the Ipod Packaging. What we really like about this piece, besides the soundtrack (can you identify the source?) is the sophistication of the design treatments. Despite their exaggerations, they are internally logical and appear to adhere to Microsoft’s own branding guidelines.

http://www.youtube.com/watch?v=0pXL5_RvGrs

The video draws some interesting commentary (amid the chatter) on Microsoft’s Channel 9 site and Robert Scoble’s Scobleizer blog. Scoble reports, in his comments, that the video “was done by Microsoft marketing for an internal meeting with its designers.”

http://channel9.msdn.com/ShowPost.aspx?PostID=166104

http://scobleizer.wordpress.com/2006/02/27/ouch-what-if-microsoft-designed-the-ipod-box#comment-16896

  • Facebook
  • Twitter
  • del.icio.us
  • StumbleUpon

Filed under: Marketing

Post a Comment

* Required field