April 14, 2006, 9:13 am

New York Times Redesign

By d/D

The New York Times has redesigned its Web site with a new look and better integration of multimedia content with articles. One of the more interesting additions is a JavaScript-driven widget for tabbed viewing of classifieds and “most popular” articles. More importantly, from an information architecture point of view, are subtle improvements to overall site navigation:

We have expanded the page to take advantage of the larger monitors now used by the vast majority of our readers. We’ve improved the navigation throughout the site so that no matter what page you land on, you can easily dig deeper into other sections or use our multimedia.

http://www.nytimes.com/2006/04/02/business/02ednote.html

There are few off-key notes. Articles in the “Most Popular: Blogged” list don’t have trackbacks to actual blogs. Times Select still requires pay-per-view for most opinion columns. But the Times’ biggest worry should be too many people agreeing with media critic Jack Schafer:

“Hello, New York Times? I’d like to cancel my subscription today….I’m canceling because the redesign of your Web site, which you unveiled yesterday, bests the print edition by such a margin I’ve decided to pocket the annual $621.40 I currently spend on home delivery.”

http://www.slate.com/id/2139278

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Filed under: Information Architecture, Web Interface Design

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