November 17, 2009, 11:27 am

Typography on TV

By Henry Woodbury

The New York Times runs a breezy article on typography mistakes in popular culture which fortunately links to Mark Simonson’s incisive review of the typography in the television show “Mad Men”. Here’s an sample of Simonson’s critique:

These lipstick ads feature Fenice (1980) with Balmoral (1978) for the script caps. Amazone (1958) for the script lowercase is fine here, but the outline looks too much like a modern computer graphics effect (which is what it is).

Belle Jolie Ad from Mad Men

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Filed under: Typography

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